{"product_id":"emotion-by-design-greg-hoffman-9781847943552","title":"Emotion by Design","description":"\u003cp\u003eA revelatory way to unlock the creativity of any team, from Nike's former Chief Marketing Officer\u003c\/p\u003e\n\n\u003cp\u003eCreativity. It's the rocket-fuel that powers the planet's coolest brand, ensuring that Nike's campaigns connect with the deepest emotions of customers around the world.\n\u003cbr\u003e   \n\u003cbr\u003e  Creativity. It's the downfall of countless companies every year - its absence leading to tired ideas, predictable branding, bored customers.\u003c\/p\u003e\n\n\u003cp\u003e  Creativity. It's a skill that can be learnt, just like any other.\n\u003cbr\u003e  \n\u003cbr\u003e  Join Greg Hoffman, Nike's former Chief Marketing Officer, as he helps craft the company's iconic campaigns for Ronaldo and Serena, Olympic Games and World Cup finals. Together, his insights offer a revelatory method that will make any brand more creative- emotion by design.\u003c\/p\u003e","brand":"Greg Hoffman","offers":[{"title":"New","offer_id":43173353488627,"sku":"9781847943552","price":35.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0634\/4284\/5939\/products\/9781847943552.jpg?v=1662057017","url":"https:\/\/www.harryhartog.com.au\/products\/emotion-by-design-greg-hoffman-9781847943552","provider":"Harry Hartog Bookseller","version":"1.0","type":"link"}