{"product_id":"mangas-first-century-andrea-horbinski-9780520403994","title":"Manga's First Century","description":"\u003cp\u003eA comprehensive English-language history of a beloved medium, Manga's First Century tells the story of the artists and fans who built a cultural juggernaut. \u003c\/p\u003e\n\n\u003cp\u003eManga is the world's most popular style of comics. How did manga and anime-\"moving manga\"-become ubiquitous? Manga's First Century delves into the history and finds surprising answers. \u003c\/p\u003e\n\n\u003cp\u003eIn fact, manga has always been a global phenomenon. Countering essentialist myths of manga's emergence from the deepest wells of Japanese art, author Andrea Horbinski shows it was born in the early 1900s, a hybrid form that crossed single-panel satirical cartoons popular in Europe and America with the Edo period's artistic legacy. As a medium, manga initially focused on political commentary, expanding to include social satire, children's comics, and proletarian art in the 1920s and 1930s. Manga's evolution into a medium embracing complex, long-form storytelling was likewise driven by creators and fans pushing publishers to accept new, radical expansions in manga's artistic and narrative practices. In the 1970s, innovative creators and fans empowered a new breed of fan-generated comics (dojinshi) and established robust audiences of adult, female, and queer manga readers, while nurturing generations of amateur and professional creators who continue to enrich and renew manga today.\u003c\/p\u003e","brand":"Andrea Horbinski","offers":[{"title":"New","offer_id":49265672257779,"sku":"9780520403994","price":49.95,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0634\/4284\/5939\/files\/9780520403994.jpg?v=1781554910","url":"https:\/\/www.harryhartog.com.au\/products\/mangas-first-century-andrea-horbinski-9780520403994","provider":"Harry Hartog Bookseller","version":"1.0","type":"link"}