{"product_id":"the-innovators-dilemma-with-a-new-foreword-clayton-m-christensen-9781647826765","title":"The Innovator's Dilemma, with a New Foreword","description":"\u003cp\u003eThe bestselling classic on disruptive innovation by renowned author Clayton M. Christensen.\u003c\/p\u003e\n\n\u003cp\u003eHis work is cited by the world's best-known thought leaders, from Steve Jobs to Malcolm Gladwell. In this classic bestseller - one of the most influential business books of all time - innovation expert Clayton Christensen shows how even the most outstanding companies can do everything right yet still lose market leadership.\u003c\/p\u003e\n\n\u003cp\u003eNow with a foreword by Marc Benioff, the cofounder and CEO of Salesforce, Christensen explains why most companies miss out on new waves of innovation. No matter the industry, he says, a successful company with established products will get pushed aside unless managers know how and when to abandon traditional business practices.\u003c\/p\u003e\n\n\u003cp\u003eOffering both successes and failures from leading companies as a guide, The Innovator's Dilemma gives you a set of rules for capitalising on the phenomenon of disruptive innovation.\u003c\/p\u003e\n\n\u003cp\u003eSharp, cogent, and provocative - and consistently noted as one of the most valuable business ideas of all time - The Innovator's Dilemma is the book no manager, leader, or entrepreneur should be without.\u003c\/p\u003e","brand":"Clayton M. Christensen","offers":[{"title":"New","offer_id":45805569016051,"sku":"9781647826765","price":59.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0634\/4284\/5939\/files\/9781647826765.jpg?v=1717577885","url":"https:\/\/www.harryhartog.com.au\/products\/the-innovators-dilemma-with-a-new-foreword-clayton-m-christensen-9781647826765","provider":"Harry Hartog Bookseller","version":"1.0","type":"link"}